Bugatti Posters

Obsessive attention to detail and hiring the best artists.

Ettore Bugatti designed many of his creations, as did his highly talented son Jean, who later took to the drawing board alone. This extraordinary man had attended the Brera School of Art as a youth, yielding an artistic streak.
He also demonstrated an astonishing ability for mechanical engineering and an amazingly eclectic mind in general. At the age of 20, he built his first car and personally designed everything from the “ergonomic” interiors of his company’s automobiles.
Consequently, Ettore and Jean designed and oversaw Bugatti’s literature (catalogs, advertisements, posters, and factory technical drawings).
The posters were created by great artists of the time, including Cassandre, Marcello Dudovitch, Renè Vincent, Geo Ham, and others.